I'm Not Superwoman But I'm A Grandma So Close Enough Shirt

 By this shirt here: I'm Not Superwoman But I'm A Grandma So Close Enough Shirt

While the side project started for practical, money-making reasons, it’s now completely rooted in creativity. As she began building a following on Instagram, her pieces became increasingly more bold and playful. “On Instagram, people are drawn to things that are visually striking. Your eye automatically notices something that’s brightly colored or that has a high contrast,” she says. Instagram isn’t the only place where the demand for her work has been noticed and picked up; stars such as Kim Kardashian West, Rosalía, and BbyMutha have all worn her spunky pieces too. “I was not expecting [Kardashian West] at all,” says Porter. “Her team reached out and bought some pieces. Now, I’m getting a lot of sales in L.A.” 

“Indoor-home air quality will be top of mind for the foreseeable future,” says Justin Seidenfeld, founder of Canopy, an innovative new humidifier brand. “People are spending so much time at home, and they’re investing, not only into making it look like an oasis, but also in making it as healthy and safe as possible.” The brand saw its online sales jump 105% in spring 2020, compared to the same period a year earlier. The London-based label was founded by Nina Porter in 2018 as a side gig. “My very first piece was more of an experiment,” says Porter, who is primarily a filmmaker. “I did my degree in fine art, and I’ve always been interested in making; I’m very dexterous. I was broke at the time and thought, How can I make something in two days, rather than in a month, like with a film?”