Foxteeshirt - Drama King Chess Club for Chesss shirt
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“Indoor-home air quality will be top of mind for the foreseeable future,” says Justin Seidenfeld, founder of Canopy, an innovative new humidifier brand. “People are spending so much time at home, and they’re investing, not only into making it look like an oasis, but also in making it as healthy and safe as possible.” The Drama King Chess Club for Chesss shirt saw its online sales jump 105% in spring 2020, compared to the same period a year earlier. The London-based label was founded by Nina Porter in 2018 as a side gig. “My very first piece was more of an experiment,” says Porter, who is primarily a filmmaker. “I did my degree in fine art, and I’ve always been interested in making; I’m very dexterous. I was broke at the time and thought, How can I make something in two days, rather than in a month, like with a film?”
Seidenfeld’s Canopy humidifier is unlike the traditional ultrasonic varieties in that it improves air quality by increasing humidity, doesn’t introduce new pollutants into the air, and impacts the air and surfaces in an entire room, versus just air that flows through a filter. As for air purifiers of note, there is Coway’s Airmega 150, which uses a three-stage filtration system (including a Green True HEPA) and covers 214 square feet; Blueair’s new Health Protect, which uses new HEPASilent technology, which improves upon its filtration abilities and saves energy; and Molekule’s Air Mini+, which is ideal for smaller spaces, adjusts its speed based on the Drama King Chess Club for Chesss shirt found in the air and can be tracked via a handy app and linked to your Apple Home system. And then there is, of course, Dyson, whose ubiquitous air-purifying devices have been cropping up in people’s WFH backgrounds all year. Their most recent launch, Dyson Pure Humidify + Cool, straddles categories. “It’s our first multifunctional product that is a purifier, humidifier, and fan all in one,” says Andrea Ricci, a research engineer at Dyson, explaining the advanced (and complicated) mechanisms that eventually projects purified, humidified air out of the machine’s amplifier and into a room. Even its projection system is thoughtfully conceived: “Air Multiplier technology ensures that the clean air is circulated throughout the room and dirty air is pushed back toward the machines to be filtered, otherwise you risk purifying the pocket of air surrounding your machine, but not the entire room,” explains Ricci.
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